Seller Guide

E-commerce Onboarding

Amazon • Flipkart • JioMart — a practical guide for sellers to understand commission, shipping, other charges and payment cycles before you price a single product.

SELLING PRICE − FEES − LOGISTICS = PAYOUT

The goal is not to memorise every fee. The goal is to understand what gets deducted and price your product accordingly.

01 — Fundamentals

The 4 charges every seller should know

Marketplace fees look complicated because platforms use different names. At a basic level, every deduction falls into one of these four buckets.

01

Commission / Referral

A percentage or category-based fee linked to the sale.

02

Fixed / Closing Fee

A fixed amount that can depend on price slab, category or seller tier.

03

Shipping / Weight

A logistics charge influenced by weight, size, distance or fulfilment method.

04

Other Service Fees

Pick & pack, storage or inventory removal under fulfilment services.

Seller mindset: Selling Price ≠ Profit

Your product cost, marketplace deductions, logistics and target margin all need to be considered before deciding the final selling price.

02 — Platform

Amazon

Amazon charges vary with category, price, weight and the fulfilment service selected. The key idea is to separate marketplace fees from logistics and fulfilment costs.

Easy Ship — weight handling

Program0–500 g500 g–1 kg1–2 kgAfter 2 kgAfter 5 kg
Premium & Advanced₹53₹73₹110₹34/kg₹18/kg
Standard₹55₹75₹112₹34/kg₹18/kg
Basic₹59₹79₹116₹34/kg₹18/kg

Fulfilment centre — additional charges

ServiceCharge shownSimple meaning
Pick & Pack₹17/unit up to 1 kg; ₹5/additional kg up to 5 kg; ₹2/additional 5 kg. Heavy & Bulky: ₹26/unit.Preparing the order for dispatch.
Storage₹50/cubic foot/monthStoring inventory in the fulfilment center.
Removal — Standard₹10/unitRemoving standard-size inventory.
Removal — Expedited₹30/unitFaster inventory removal option.

Takeaway: fulfilment choice + shipment weight can change your cost per order.

03 — Platform

Flipkart

Commission

RateWhenWhat it means
0%Products below ₹1,0000% commission regardless of category.
0%Fashion category0% commission across Fashion, including products above ₹1,000.

Fixed / Closing fee by seller tier

Seller tierFixed fee
PlatinumBase Rate − ₹15 up to ₹30
GoldBase Rate
SilverBase Rate
BronzeBase Rate + ₹10

Payment cycle

After successful delivery, payment can be received within as fast as 7 days, after applicable fees are deducted. Treat “up to 7 days” as the fastest stated timing — not a universal guarantee.

04 — Platform

JioMart

FeeWhat it meansWhat affects it
Commission1%–15% depending on product category; charged on order value excluding GST.Product category
Fixed FeeCharged per order and based on product price slab/category.Price slab + category
Shipping FeeBased on actual or volumetric weight, whichever is higher. Forward and possible reverse logistics may apply.Weight + package size + delivery
Collection FeeCurrently zero for most categories, subject to policy updates.Category + policy

Actual weight

Light but compact

Volumetric weight

Large but lightweight

Never estimate shipping from product weight alone — if volumetric weight is higher, shipping is calculated on the higher figure.

05 — Cash flow

Payment cycle, made simple

1

Order

Customer places the order

2

Dispatch

Product is shipped

3

Delivery

Order is successfully delivered

4

Settlement

Applicable fees are deducted

5

Payout

Eligible amount is released

PlatformPayment timing
AmazonNo specific payment-cycle number is stated; check current account terms.
FlipkartPayment can be received within as fast as 7 days after successful delivery.
JioMartNo specific payment-cycle number is stated; check current account terms.

06 — At a glance

Quick comparison

AmazonFlipkartJioMart
CommissionCategory/program dependent0% stated for products below ₹1,000; 0% stated for Fashion1%–15% depending on category
Fixed feeMay apply depending on serviceSeller-tier based structurePrice slab / category based
ShippingWeight / fulfilment dependentApplicable marketplace & logistics chargesActual or volumetric weight, whichever is higher
Other chargesPick & pack, storage, removal (FC)Depends on seller/order setupReverse logistics may apply
Payment timingCheck current account termsUp to 7 days after successful deliveryCheck current account terms

The exact fee depends on the product, category, price, weight, fulfilment method and current marketplace policy.

07 — Profitability

How we explain your real margin

Selling price₹1,000
− Commission / ReferralExample deduction
− Fixed / Closing feeExample deduction
− Shipping / LogisticsExample deduction
− Other applicable feesExample deduction
= Amount leftBefore product cost & margin

Client-facing script

“Your selling price is ₹1,000, but the marketplace may deduct different fees before settlement. So we first calculate your expected marketplace and logistics cost, then work backwards to protect your margin.”

This moves the conversation from “What is the commission?” to “What will I actually make per order?”

08 — Before you list

The seller checklist

01What is my selling price?

02What commission/referral fee applies to my category?

03Is there a fixed/closing fee?

04What will shipping/weight/fulfilment cost?

05Are there any other service or return-related charges?

06After all deductions, is my target margin still protected?

Price smart. Know your fees. Protect your margin.

Note: marketplace fees and policies can change. Always verify the current rate applicable to the seller account, category, fulfilment method and order before making a final pricing decision.

Ready to onboard your brand the right way?

We handle account setup, cataloguing, pricing strategy and fee-aware profitability planning across Amazon, Flipkart, JioMart and more.